LSA Units using MailChimp

Tags mailchimp

Summary

Information to share with departments that are interested in using MailChimp.

FAQ

  • Does the University have a central license for Mailchimp?
    No. There is no central license for MailChimp or any email marketing platform at the moment.
  • How can a unit set up a MailChimp account?
    Units can visit https://mailchimp.com/ and set up an account with a personal or unit umich email address.
  • Can you use an MCommunity group as an email subscriber?
    No. Using a listserv or MCommunity group email address violates CAN-SPAM Act and can send campaigns to an individual multiple times. Send campaigns to individual email addresses only.

External resources

MailChimp Help Center has guides and tutorials.

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